All Activities
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Instant Articles Masterclass
Amplify your publishing efforts and improve your reader's experience through our latest Instant Articles case study success stories. For Entertainment, News and Sports.
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Explore data and data sources
In this course we explore how to optimize for high-quality data and use summary statistics to interpret statistical outputs.
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Monetize your app with Meta Audience Network
Learn to use Audience Network to maximize revenue through bidding.
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Opportunity score for agencies: helping clients achieve better results
This training explains how to use opportunity score in Ads Manager to get personalized recommendations that can help improve campaign performance. Learn how to apply recommendations and get answers to common questions. The training is designed for agencies of all...
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Identify technical needs and create a project plan
Plan Meta Business Agent projects through guided discovery.
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Prove It, Then Scale It: Measuring Your Holiday Ad Performance
Are your holiday ads actually working, or are you just hoping? Learn when to use an A/B test versus a conversion lift test, how to set each one up, and how to read the results so you can confidently scale...
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Grow your audience with Advantage+ app campaigns
Discover how to implement Advantage+ app campaigns to help grow mobile app audiences. campaigns.
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Getting started with your first ad on Meta technologies
The purpose of this webinar is to help new advertisers understand what happens after their first ad goes live. Content covers how the learning phase works, how to read results, tips for the next campaign, common mistakes to avoid and...
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Use template analytics for the WhatsApp Business Platform
Learn how to use template analytics to help gain insights for marketing automation, customer insights and revenue optimization.
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Insights-driven strategy with Ads Creative Studio
Your best-performing ad already tells you what to make next. Refreshing creative is a performance input you control, and more variety gives ad delivery more to work with. Ads Creative Studio is a dedicated space where you can see what's...
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Increase campaign performance with diversified creative
This course explores how advertisers can diversify their ad creative and how to get the most relevant ad to a given audience.
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Improving business results through effective creator partnerships
Learn about partnership ads, creative diversification, and how strategic partnerships with creators can help advertisers achieve their business goals.
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Create audiences in Meta Ads Manager
Learn about the different types of audiences available for ads and how to create them for campaigns in Meta Ads Manager.
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Planning for your campaign audience
Explore how to select new, custom and lookalike audiences for your ads and use Meta Advantage+ audience.
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Get started with advertising on Facebook and Instagram
Learn about what ads on Facebook look like and how to use a Facebook business Page and Ads Manager to create ads.
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Stronger performance with Meta Conversions API
Learn how to use the Conversions API to establish a reliable data connection that leads to improved campaign performance.
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Optimizing agency workflows with AI creative tools
This workshop explains how to enhance ad performance through personalization and scalable creative delivery. Explore the benefits and practical uses of Advantage+ creative, flexible media, related media and format automation, including how to turn on these features during campaign creation....
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How to get started with Instagram Reels
This lesson prepares you to plan and create a reel for your business.
