Use app events to target, optimize and measure

Name: Use Meta App Events to Target, Optimize and Measure
Rating: 4.6875 (16 reviews)

By Meta Blueprint
Duration 20m
Difficulty Beginner
Rating 1 star 2 stars 3 stars 4 stars 5 stars

Average rating: 4.7 16 reviews

App events are the actions people take while using your app. In this course, you'll learn ways to use app events to improve your business targeting, optimization and measurement practices.

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Introduction to app events
- 5 m
Use app events to optimize throughout the funnel
- 5 m
How to set up app events
- 5 m
SKAdNetwork and Aggregated Event Measurement for app events
- 5 m

Use app events to target, optimize and measure

Lessons

Introduction to app events

Use app events to optimize throughout the funnel

How to set up app events

SKAdNetwork and Aggregated Event Measurement for app events

Review

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