All Activities
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Create ads that align to your business goals
Learn how to design ad creative for each stage of the marketing funnel and connect with your audience in an authentic way.
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Cross-border trade: maximize international sales with Meta
Discover the best media practices that can help increase international sales on Meta technologies.
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Getting started with partnership ads
Explore the value of partnership ads and discover how to integrate them into a business-as-usual campaign strategy in Meta Ads Manager.
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Opportunity score: experimentally proven recommendations to help improve your campaign performance
Explore how to use opportunity score to improve your campaign performance.
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Create for a mobile world
Understand mobile behavior and improve mobile campaign performance.
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Introduction to creator marketing
This course provides context on the creator marketing landscape, an overview of Instagram’s creator marketplace and best practices for collaborating with creators.
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Elevate your ad strategy with the WhatsApp Business Platform
In this course, you will learn how to leverage the WhatsApp Business Platform to enhance your business messaging strategy, collaborate with a Business Messaging Partner for onboarding, set up and optimize ads that click to WhatsApp campaigns, and measure the...
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Improve your marketing strategy with marketing mix models
This course prepares you to understand the basics of marketing mix modeling.
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Generate high-quality leads with Meta technologies
This course teaches you how to extract insights from data and how to use insights to make data-driven recommendations. This workshop is the fourth virtual instructor-led training covering the skills necessary for the Marketing Science Certification exam.
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Analyze your ad campaign results in Meta Ads Manager
Learn where to find key metrics in Ads Manager and how to use them to analyze campaign results.
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Proposing a campaign budget
Explore how to create a budget for auction and reservation buying types.
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Interpret statistical output
In this course, we discuss ways to analyze and interpret the output of a regression analysis.
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Optimize your campaign with Meta Advantage+
This training covers the AI tools within Meta Advantage+, including the end-to-end campaign solutions of Advantage+ sales, app and leads campaigns. You’ll also learn the tools in 5 categories of Advantage+ single-step solutions that use AI to automate parts of...
