All Activities
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Get started with Meta Ads Manager
Learn how to use Meta ads to establish an online presence, engage with an audience and grow a business.
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Maximize the Brand and Commerce Mix
Guidance on how to drive long term brand equity and implementing the optimal full funnel mix from brand awareness to conversions based on research from Oxford University Cross Media Study. Don't see any events here? Be sure to log...
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Retain and Grow Shoppers Online
Retention best practices and testing frameworks for lapsed, loyalist, trialist audiences and advanced retention strategies. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log in, head to the top...
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Prove It, Then Scale It: Measuring Your Holiday Ad Performance
Are your holiday ads actually working, or are you just hoping? Learn when to use an A/B test versus a conversion lift test, how to set each one up, and how to read the results so you can confidently scale...
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Paid messaging on the WhatsApp Business Platform
Webinar learning objectives This training provides an introduction to Meta Business Messaging for sellers, partners and business professionals. Learn how the WhatsApp Business Platform connects businesses with customers, explore the features and tools available for paid messaging, and see how...
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Maximize performance with Advantage+ sales campaigns
Learn how to use Advantage+ sales campaigns to help improve ad performance, increase efficiency and achieve greater scale.
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Built to grow
Build to Grow is a Meta partnership program focused on supporting top-tier businesses who want to continue on the fast-track of rapid growth.
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WhatsApp Business Platform for Effective Business Messaging
This course explores how the WhatsApp Business Platform can benefit customers and businesses across the customer journey. The course provides guidance for learners to connect business objectives to the features of the WhatsApp Business Platform, and help learners avoid making...
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Retail Proficiency Learning Path
This custom learning path is designed to help companies from the retail industry learn the fundamentals of advertising on Meta technologies.
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Setting up a business portfolio
Learn how to manage business assets using a business portfolio in Meta Business Suite.
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Optimize Meta Conversions API
Webinar learning objectives This training explores ways to optimize a Conversions API configuration and improve ad performance by applying practical strategies for setup and ongoing maintenance. Learn about event matching, event coverage, event quality, event deduplication and data freshness, and...
